Peaches Christ:

When we send the clown to your friend, the clown will arrive and stand outside the door or building with the victim's name on a large board. This way someone can suggest that this person go look out the window where they'll see a scary clown holding a board with their name on it under the words "I have a message for." At that point, if they can bring themselves to open the door, they'll get a creepy song, a personalized message, and some balloons. People ordering the clown can add extra gifts like a bottle of booze in a brown paper bag, used porno mags, etc.

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