THIS asshole.

Like many business owners across the country, Jamie Zawinski, the owner of SoMa nightclub DNA Lounge, was less than pleased to learn that a partnership between Yelp and GoFundMe meant that the Yelp listing for his business now had a fundraising button on it that he hadn't consented to. "What the fuck?" he said regarding the move in an email to Eater. "Seriously, what the fucking fuck?" [...]

As many of these businesses are down to skeleton crews that are working long hours to keep their life's work alive, its perhaps unsurprising that the first some heard of the program was an email sent by Yelp that told them that the company had launched a fundraiser on their behalf, and that the only way to shut it down would be to "claim" the fundraiser, then follow a set of instructions to close it down. [...]

"Yelp is fucking scum," a San Francisco restaurateur texted Eater SF regarding the GoFundMe move last night. "Do they honestly have time to fuck with this shit right now?" texted another.

When contacted by Eater, a Yelp spokesperson says "we have paused the automatic rollout of this feature," as "it has come to our attention that some businesses did not receive a notification with opt-out instructions."

However, Zawinski did indeed receive the notification -- and that didn't seem to be the issue for him, as much as the rollout without consent. "I don't really have a lot to say about this," Zawinski told Eater, except, "Fuck all of these people entirely... Really, get all the way right up in there and fuck them."

You may recall my 2012 long-form art project entitled, "I would like my business to not be listed on Yelp." Part 1, part 2.

Previously, previously, previously, previously, previously, previously.