The sales pitch sent out by Airbnb promises anyone who feels compelled to shell out $500 to $750 the opportunity to engage in one of three "handcrafted trips." Locally the options include the aforementioned Mission tour, a nature tour (think Lands End day hikes), and a foodie tour. [...]
Unsurprisingly, the email highlights beautiful and iconic San Francisco locations like Dolores Park. What is perhaps surprising, on the other hand, is the email's marketing copy which seems to suggest that the "big shifts" in the "rapidly changing" Mission District are entertainment -- or just another sight to be consumed by the curious traveler.