Taco Bell Launches Cold War Against McDonald's With Propaganda Imagery
That's all to say, it depicts a dystopian world, but the whole concept also can't help but come across as some kind of meta wormhole, like a microcosm of capitalism trying to devour itself. A smaller fast-food giant is knocking a bigger goliath for creating a fantastical totalitarian communist state, wherein the greatest strain on individual freedom is uninspired food, and the most dire physical threat to would-be defectors is whatever horror befalls a person who gets hit by a confetti bomb, or jumps into a grimy ball pit. (Though, in fairness, it's always been hard not to wonder what's lurking in the bottoms of those things -- they're too colorful to trust.)
Do you want Jokers? Because this is how you get Jokers. But don't forget, "Taco Bell was the only restaurant to survive the Franchise Wars, so now all restaurants are Taco Bell."