Giant Submarine Crashes Through Streets of Milan

Surprisingly unrelated to Royal Deluxe:

The whole scene was a public promotion for Europ Assistance Italia, an insurance company. The installation and the entire performance, including actors who scrambled to barricade the "disaster" and faux sailors emerging from the crashed submarine, was orchestrated by ad agency M&C Saatchi.

Tags: ,

One Response:

  1. phuzz says:

    It would have been more plausible in Venice.

  • Previously