I really want to get the webcast up and running from Above DNA, as well as upgrade our webcast infrastructure from its 1999 level of quality. But I really don't want to spend $10k of my own money to do it, and I think that's what it'll cost.
So what I should do is run a Kickstarter for it, so that all those people who benefit from the webcast who are not in-person customers can pay their share.
But, man. I've been putting this off for more than six months so far. I really, really, really don't want to write it. I can't remember the last time I felt this level of writing-dread.
I so much do not want to write this thing that I'm putting out feelers to see if one of the liquor companies will give us the $10k if we plaster their logo over the webcast for a year.
If you have any idea how allergic I am to advertising, the fact that I'm even considering something so horrible should give you some idea of how much I don't want to write this thing.