Today in the uncanny valley...

H&M Puts Real Model Heads On Fake Bodies

The bodies of most of the models H&M features on its website are computer-generated and "completely virtual," the company has admitted. H&M designs a body that can better display clothes made for humans than humans can, then "dresses" it by drawing on its clothes, and digitally pastes on the heads of real women in post-production. [...] Duly noted that H&M made one of the fake bodies black. You can't say that the fictional, Photoshopped, mismatched-head future of catalog modeling isn't racially diverse.

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11 Responses:

  1. solarbird says:

    One of the heads should be Weird Al.

  2. Erbo says:

    My ex-wife in Finland has shopped at an H&M. She says their clothes are overpriced, cheaply-made crap, and they have virtually nothing in plus sizes. Just FYI.

    • antabakaYT says:

      So that's just like Abercrombie, Hollister, Aeropostale or Banana Republic then?

  3. J. Peterson says:

    Those are some lonnng arms....

  4. paul says:

    Even fantasies are becoming fantasies. How disappointing.

  5. hattifattener says:

    This seemed a lot less weird to me after it occurred to me that store manikins are basically the same thing. (And frequently dismembered or decapitated as well.)