Sarah Austin is like iJustine or one of those other people (they are all bland pretty blonde ladies but it seems uncouth and maybe sexist to say "one of those bland pretty blonde ladies" so I'm saying "people") who just takes video of themselves and puts the video online and learns the word "innovation" and how to make portmanteaus, but not the word "portmanteau," and invents a portmanteau like "lifecasting" and proceeds to do that. At one point she mentions how much she charges for a tweet. It's more than I charge for a tweet. At another point she calls Silicon Valley "a 20th-century gold rush," which is actually a very accurate thing to say, because it is a desperate movement to extract money and run and also lots of people will be eaten by mountain lions in the hills of California. [...]
Here's what their site says: "We combine market intelligence with data-driven analytics to convert clicks into high-value customers." That is startup-speak for "we do not really do much of anything but we have exposed brick in our office." [...]
The Brits threw a party, which was toga-themed, because there is only one type of themed party. "Nobody goes out clubbing here," says Lady Brit, "it's all about costume parties at people's houses in the startup world." Then their worthless app gets rejected. The teasers for the next episode indicate they will be rejected several more times.
There's no chance I would ever watch the show, but I will continue to read the reviews!
Current Music: The Royal Concept -- Goldrushed ♬